Every minute people create 380 websites worldwide, so the task can seem daunting when you aim to get out there. You start with creating great content and an appealing storefront. However, to get noticed, you’ll need marketing tools to bring you to the fore. Once you’re noticed, the real challenge is to get your visitors to come back. That’s where the WordPress push notifications plugins come in handy. We’ll cover the best push notifications plugins for WordPress so that you can find a perfect tool to handle your push campaigns.
Why Use Push Notifications for WordPress Websites
Before we move to our comparison of the best push notification plugins for WordPress, let’s make sure we all know why one needs to use push notifications for a WordPress website. With the competition out there, you try to make your website as appealing as possible, providing quality content or products.
How to Set Up WordPress Push Plugin
Push notification plugins can be used to:
- retain customers with targeted notifications
- personalize your campaigns
- create digests of your best articles
- segment customers
- automate your campaigns
Push notifications would help you create a connection with your visitors and use an extra channel to re-engage them and increase conversion. Choose the right service that matches your needs, fits your budget, and is easy to use.
Here’s the list of some of the best push notifications plugins for WordPress.
Gravitec
Active installations: 900+ | Rating: 5 stars | Updates & Support: Yes | WordPress Version: 3.8+ | Price: free up to 10k subscribers, paid plans start from $8.7 a month for 30,000 subscribers per website. Gravitec.net also offers a Lifetime Deal that starts from $149. You pay once and use the service forever.
The Gravitec.net WordPress plugin supports Chrome, Firefox, Safari, Opera, Edge, and Yandex browsers. It comes with an automatic one-click installation that’s straightforward to go through. Install the Gravitec plugin from the plugin repository or your WordPress admin panel, then just fill in the onboarding form to start using push notifications for unlimited websites.
You don’t need to know how to code to send push notifications, but you can use API to reach endless customization if you have code skills. For example, you’ll be able to set up e-commerce features for your website.
Your website visitors will have to confirm they want to receive push notifications from you in the permission prompt to join your subscriber base. Customize the prompt by adding your text and choosing when and where to show it.
If you’d rather automate your campaigns instead of sending them all manually, you can choose from Drip campaigns, RSS to Push, Push Digest, Welcome Message, Tweet to Push, and API automations. For example, Push Digest would work great for repurposing content you already published. Once you’ve sent the notifications, you’ll be able to see how your campaign is faring and compare campaign results with charts and graphs.
If you want to switch from another push notification service to Gravitec, you can do it in three easy steps, and your base would migrate in the background.
Other features include:
- unlimited tags and segments
- tweet to Push
- Bell widget
Works best for bloggers, small and medium business owners, news and media websites.
OneSignal
Active installations: 100,000+ | Rating: 4.5 out of 5 | Updates & Support: Yes | WordPress Version: 3.8+ | Price: free up to 10,000 subscribers with limited segmentation. Plans start from $39 per month for 10,000 subscribers
OneSignal’s WordPress plugin works in Chrome, Firefox, Safari, Microsoft Edge, and Opera browsers. To get started, you need to add your website to OneSignal’s dashboard, install the WP plugin, get keys from your account, and add them to your WordPress settings dashboard.
In OneSignal’s plugin, you can set up welcome messages, send automatic notifications when you post new content, and customize subscription prompts. There are four prompts to choose from: slide prompt, category slide-down, subscription bell, and native subscription prompt.
Once the campaign is sent, you’ll see statistics on sends, confirmed deliveries. Advanced statistics are available via the OneSignal API. OneSignal also provides real-time analytics.
Other features include:
- Automations like drip campaigns and welcome messages
- A/B testing
- Target segments based on language, number of times they’ve visited your blog, or custom user attributes
Works best for developers looking for either a free service to get started or an enterprise-level solution for their scaling business.
Webpushr
Active installations: 7,000+ | Rating: 4.5 out of 5 | Updates & Support: Yes | WordPress Version: 3.8+ | Plans. Free Plan up to 10,000 subscribers. Paid plans start from $29 per month for 50,000 subscribers
Webpushr WordPress plugin works in Chrome, Safari, Edge, Opera, and Firefox browsers. To install the Webpushr plugin, you need to look for it in the WordPress plugin directory or upload the Webpushr plugin folder to your wp-content/plugins directory. Activate the plugin from the settings dashboard and follow Setup instructions.
The WordPress plugin offers statistics, opt-in rates, and active users dashboard. You can choose from different styles to customize your permission prompt. Send notifications triggered by events, automatically notify your readers when you publish a new post, or share all your product updates. You’ll see summarized statistics inside the plugin with total subscriber count, device type, browser type, and opt-in rate.
Other features include:
- Subscriber Data Enhancement
- WooCommerce integration
- audience segmentation
- emoji & large image support
Webpushr works great for e-commerce websites.
PushEngage
Active installations: 3,000+ | Rating: 4 out of 5 | Updates & Support: Yes, but the latest topic on the support page dates back six months; the latest update was two months ago. | WordPress Version: 4.1.5+ | Plans: Free Plan for up to 2,500 subscribers and 120 notifications a month. Paid plans start from $39 per month for 10,000 subscribers.
PushEngage WordPress plugin supports Firefox, Opera, Microsoft Edge, Samsung Internet, Safari, UC Browser, Google Chrome on both desktop and mobile devices. PushEngage requires manual keys installation, for which you’ll need to generate an API key.
You can choose from seven opt-in customizations and adapt text, background, and notification overlay to look best on your website. To create your campaign, you can segment your subscribers manually. With paid plans, automatic segmentation becomes available.
PushEngage lets you send automated push notifications every time you publish a new post. It also offers drip autoresponder and RSS auto push, cart, and browser abandonment reminders. In addition to opt-in statistics, you can also add extra code to see how much money your notifications make, for example, the exact revenue of your abandoned cart notifications.
Other features include:
- e-commerce integrations
- triggered campaigns
PushEngage will fit e-commerce websites.
WonderPush
Active installations: 700+ | Rating: 5 out of 5 | Updates & Support: Yes | WordPress Version: 5.0+ | Plans: €1 for 1,000 subscribers. They have a 14-days trial period.
With the WonderPush WordPress plugin, your push notifications will be delivered on Chrome, Edge, Opera, and Firefox. The installation will require some effort. Install WonderPush plugin from the WordPress plugin directory and activate it from your WordPress settings. Add keys manually.
You can choose from different types of permission prompts: native prompt, subscription bell, HTML dialog, and cross-domain prompt required for non-HTTPS websites. Once your website’s visitors agree to receive notifications from you, automate your campaigns with segment-based automations, REST API, and scheduled sending.
Other features include:
- segmentation based on users’ activity, custom properties, events, demographics, and presence
- statistics on new subscribers, total visits, and notifications clicked.
WonderPush WordPress plugin could work for e-commerce websites.
Aimtell
Active installations: 300+ | Rating: 5 out of 5 | Updates & Support: Latest update was two months ago; the latest support ticket is over a year old. | WordPress Version: 4.7+ | Plans: You get a 14-days trial period for all the paid plans. The basic plan lets you send push notifications to 10,000 active subscribers for $49 a month.
Aimtell plugin works in Chrome, Safari, Edge, Firefox, Opera, Samsung Internet on mobile and desktop.
Install the plugin in the WordPress plugin directory or WordPress admin panel and use it to sign up. Aimtell requires your credit card information to activate the account. To send push notifications and see statistics, you’ll have to use Aimtell’s website.
Before sending push notifications, you can customize the permission prompt and add it to a specific page under specific conditions. For example, you can set it up to appear when a user has read half of your article.
Instead of sending push notifications manually, choose from different types of automation: welcome drip notifications, abandoned cart campaigns, RSS to push, automated re-engagement notifications.
Other features include:
- segmentation
- statistics for multiple websites
- track conversions on the customer journey
Aimtell is a choice for e-commerce websites.
PushAlert
Active installations: 1,000+ | Rating: 4.5 out of 5 | Updates & Support: Latest update was two months ago; there are many unresolved tickets. | WordPress Version: 2.7+ | Plans: Free Plan is limited to 3,000 subscribers in total. The premium plan comes with 10,000 subscribers for $59 a month.
PushAlert Web Push Notifications support Chrome, Firefox, Safari, and Opera on desktop and mobile devices. You can quickly compose push notifications from your WordPress dashboard.
Installation can be a bit challenging if you’re not particularly into tech. Either download the PushAlert plugin, unzip it, and upload it to “/wp-content/plugins” or search for it in the WordPress plugin directory. Activate it and then add Website ID, Rest API Key, Configuration ID, and FCM/GCM Sender ID; they can be found on your PushAlert dashboard. You can set UTM and TTL in plugin settings.
Once the plugin is installed, customize the permission prompt. There are different options, like native opt-in, bar, wide box, or one-click subscription notification. You can also set triggers and delays for your opt-in.
To automate your notifications, you can choose from RSS push (available in a paid plan only), newsletter push notifications, eCommerce automation solutions (abandoned cart, in-stock notifications, price drop, and shipment alerts).
Other features include:
- dynamic segments
- analytics
- multi-lingual support and localization
PushAlert’s e-commerce solutions will appeal to shops created on WordPress.
TruePush
Active installations: 500+ | Rating: 5 out of 5 | Updates & Support: Yes | WordPress Version: 3.8+ | Plans: Free Plan up to 100,000 subscribers. $60 for every consecutive 100,000 for a website.
TruePush supports Chrome, Opera, Firefox, and Edge. It offers unlimited segments and notifications with rich features. The Setup process requires manual keys installation. Get TruePush from the plugin directory, finish setup on the website. You’ll need to add App ID and API token for configuration. In the plugin, you can set up welcome messages and automatic notifications on new posts.
TruePush lets you customize permission prompt up to tweaking HTML and CSS and choose when a user sees opt-in, for example, every time the page is refreshed. Once you’re done with sending notifications, get a summary of your campaigns, see how many people subscribed or unsubscribed, the number of clicks, and views.
Other features include:
- triggered notifications
- duplicate your project settings to other platforms
- RSS to Push
Best for marketers and e-commerce websites.
Izooto
Active installations: 500+ | Rating: 5 out of 5 | Updates & Support: The plugin hasn’t been tested with the latest three major releases of WordPress | WordPress Version: 3.0.1+ | Plans: Free Plan includes up to 2,500 subscribers), but your notifications will include Izooto’s label. Paid plans cost $85 a month for 30,000 subscribers.
Izooto supports Chrome, Firefox, Safari, Opera, and Microsoft Edge. The plugin supports limited settings, and lets you create and schedule notifications in the post editor. Once you’ve installed your plugin from the WordPress directory, activate it with your Izooto ID. You’ll see it in your Izooto account under Integration Instructions.
There are different types of subscription prompt: mobile, desktop, and GDPR compliance versions of the prompt. You can customize the content and appearance of the opt-in.
You can automate your notifications through Zapier integration. There are also pre-designed drip campaigns for WooCommerce, like retargeting product views, abandoned carts, and engaging collection visitors. However, if you need an RSS feature, it’ll cost $250 a month. Izooto offers a free Publisher plan for content creators with unlimited notifications. However, with this plan, they’ll send ads to your subscribers, so if you want your website to be ad-free, this plan isn’t for you.
Other features include:
- segmentation based on the content your users consume, device type, location, or age
- track the campaign’s performance using webhooks
Best works for publishers.
Push Notifications for WP & AMP
Active installations: 3,000+ | Rating: 5 out of 5 | Updates & Support: Yes | WordPress Version: 3.0+ | Plans: The service is free.
Push Notifications for WP & AMP is open-source, so it can appeal to your tech side.
This plugin works on AMP pages, which assures seamless work on websites using AMP for mobile devices. You’ll need an API key from their website to activate the plugin.
Without diving into API, you get limited customization to the subscription prompt. You can choose where it’s displayed and edit text. You can automatically notify your subscribers whenever you have a new post. There’s no segmentation available.
Best works for developers.
Summary
Push notification plugin will help your website retain customers and provide them with fresh content. When choosing a push notification plugin for your WordPress website, choose one that fits your needs most, is easy to use, and fits your budget.
Automatic one-click installation. Segmentation: tags, city, country, language, OS, and browser. Automations: Drip campaigns, RSS to Push, Push Digest, Welcome Message, Tweet to Push, and API automations. Lifetime deal – $149. Paid plans start from $8.7 a month for 30,000 subscribers per website. You can add unlimited websites.
- OneSignal
Manual keys installation. Segmentation: activity, country, language, custom tags. Automations: notifications every time you post, drip campaigns, welcome campaigns. Plans start from $39 per month for 10,000 subscribers.
- Webpushr
Automatic installation. Segmentation: location, interests, page visits, custom attributes, custom events. Automations: send notifications every time you publish new post. Paid plans start from $29 per month for 50,000 subscribers.
- PushEngage
Manual keys installation. Segmentation: browser, location, interests. Automations: drip campaigns, auto push. Paid plans start from $39 per month for 10,000 subscribers.
- WonderPush
Manual keys installation. Segmentation: language, tags, events. Automations: abandoned cart, auto push. Price: €1 for 1,000 subscribers.
- Aimtell
Manual keys installation. Segmentation: site activity, location, campaign, device, custom events, сustom attributes. Automations: auto push, abandoned cart, welcome campaign, RSS to push. Paid plans start from $49 a month for 10,000 active subscribers.
- PushAlert
Manual keys installation. Segmentation: location, device, browser, OS, interests. Automations: drip campaigns, RSS to push, newsletter. The premium plan comes with 10,000 subscribers for $59 a month.
- TruePush
Manual keys installation. Segmentation: country, region, browser, last visit date, custom tags. Automations: RSS to push. $60 for extra 100,000 subscribers for a website.
- Izooto
Manual keys installation. Segmentation: behavior, demography. Automations: drip notifications, auto push. Price: $85 a month for 30,000 subscribers.
- Push Notifications for WP & AMP
Manual keys installation. Automations: auto push. The service is free.
